Father-Son Startup Alpha Paw Raises $8M Collection A to Help its Quick-Rising Pet Wellness Model

Alpha Paw is making a reputation for itself within the crowded pet wellness house with its breed-specific pet meals and wellness line. Right now the corporate introduced it has raised $8 million in a “Collection A” funding. The funding, led by Nordic Eye, helps the astronomical progress the corporate has skilled since launching in late 2018. Alpha Paw represents one of many largest breed-specific pet communities globally with greater than ten million followers throughout varied breed fan pages and social platforms.

Within the three brief years since Alpha Paw was based by father-son entrepreneur duo Ramon and Victor van Meer, it has skyrocketed, doing $750,000 in gross sales in its first 12 months to greater than $20 million in 2020, and a projected $35 million this 12 months. The Collection A funding will assist Alpha Paw proceed to increase its product line, purchase different pet manufacturers and transfer ahead with its imaginative and prescient to be the most effective breed-specific well being useful resource for each pet want. Within the coming months, Alpha Paw will launch a line of wellness subscription bins that embrace every thing a pet dad or mum