Think about in case your week’s provide of greens got here with the mail. This might occur if a brand new market evaluation by World Wildlife Fund (WWF) involves fruition. The evaluation, revealed on February 24, suggests that there is a great alternative for farmers to workforce up with the US Postal Service (USPS) to supply surplus greens to prospects who might want higher entry to contemporary meals.
This initiative, which WWF has named Farmers Submit, continues to be in hypothetical type, however the proposed mannequin sounds strong and convincing. Farmers would be capable of package deal surplus produce in standard-sized containers offered by USPS. These could be picked up and delivered the subsequent day inside present supply zones, no additional than two postal codes away from the farm, making it really native meals.
Julia Kurnik, director of innovation startups for WWF’s Markets Institute and co-author of the evaluation, stated in a press launch, “Entry to contemporary fruit and veggies shouldn’t be thought of a luxurious, however throughout the US, meals deserts and higher-cost supply companies routinely put these important meals out of attain. Pairing this actuality with the in depth lack of viable meals on our nation’s